China Alcoholic Drinks Association

China Alcoholic Drinks Association (CADA) is the national industry organization representing China's alcoholic beverage manufacturing and trade sector, encompassing liquor (baijiu), beer, wine, yellow wine (huangjiu), and other fermented and distilled beverages. Headquartered in Beijing, CADA acts as the bridge between China's alcoholic drinks enterprises and government regulatory bodies, driving policy advocacy, standards development, quality control promotion, and market education. The association organizes and co-organizes major alcoholic beverages trade exhibitions and industry forums in China, including events showcasing baijiu brands, imported wines, craft beer, and premium spirits. These events attract producers, distributors, retailers, importers, and hospitality buyers from across China and internationally, facilitating trade and investment in one of China's largest and most culturally significant consumer sectors. CADA also promotes responsible drinking and supports the internationalization of Chinese liquor brands.

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